Create an effective international strategy designed to increase sales, market share, and stock-market value
Global Phone Ventures
This international business simulation engages business professionals in managing a multi-national company, similar to Apple, Huawei, and Samsung, the company's main line of business is smartphones. Participants compete in teams over multiple rounds, each representing one year of business operations. Teams must make strategic decisions on market entry strategies for regions they wish to penetrate. In each market, they can either diversify or apply a global strategy. Participants must remain informed about global developments—including economic changes, geopolitical events, trade disputes, protectionist policies, and advancements within the technology sector.
What You will Practice in this business simulation
Business this simulation will cover the following areas:
Understand and value the importance of corporate social responsibility (CSR)
Learn how to manage International business including Growth strategies, entry strategies and International logistics and operations
Formulate effective pricing strategies
Gain a greater understanding of the impact of domestic and international policies on their multi-national organisation
Gain great understanding of Global and local marketing
Learn more about cultural factors when entering new markets
Evaluation of business financial statements and results








